The Quick Guide To Taking Out The Enemies Air Fields from the Royal College of Defence Studies.

I will go out on a limb and suggest that strategy might be the most misunderstood and overused word in business. I also suspect that, within most leadership teams, admitting you don’t know what a strategy feels like, confessing to weakness or incompetence. There’s this silent assumption that everyone should automatically “get it,” which makes it almost impossible for anyone to ask for clarity without worrying they’ll be judged. This reluctance often leads to bloated, overcomplicated plans that lack any real direction.